Rochelle Flagg, Chief Culture Officer & Head of the Employer Brand Practice 

Rochelle loves to make magic happen. With over 20 years’ experience leading world-class Human Resources functions, Rochelle is a leading expert in creating business results through the meaningful engagement of people. Now retired from the HR world, Rochelle is entering the Brand World where she is applying her skills to create brand relevance through behavior, connection and engagement through strategic programs and advertising in the Employer Branding space.

Rochelle’s talents extend beyond her business and brand savvy. She has recently launched her own fashion brand of wearable art through Rocky Rocs.

We’re proud to have Rochelle as a Partner in the Shed. She’s a true brand innovator who uses strategy, business skills and imagination to create ideas that inspire true brand relevance with people.

Rochelle lives in Chicago with her husband Dr. Jeff, Plastic Surgeon Extraordinaire and daughter, where she enjoys spending time dining in great restaurants, playing with Zena the Italian Greyhound and waiting for summer.